Run your business, don’t let it run you
Hire a professional conversion copywriter to skyrocket your revenue and free up your time
Welcome to an exciting journey customized just for you and your business. Our first call is all about uncovering your potential and unlocking new opportunities. Together, we'll dive into the core of your vision, brand, and goals.
Here's a glimpse of what awaits during our initial conversations:
Your ambitious goals - Let’s explore what you truly desire for your business. More leads, increased revenue, time off to recharge, or flexibility to embrace life’s moments?
KPIs Unveiled- Key performance indicators (KPIs) are the compass of your business. And, they guide the mission of your project. What are we measuring to gauge your business’s health and growth?
Unleashing Your Online Presence: Is your website working as a powerful extension of your business? We’ll optimize it to be your 24/7 salesperson, converting new customers day and night.
Converting Leads to Champions: Every interaction matters — emails, webpages, product descriptions, and more. We'll craft a compelling sales funnel guiding visitors to become warm leads, leads to loyal customers, and customers to devoted fans or your best advocates.
Navigating Your Path to Success (aka your Sales Funnel): A robust sales funnel maps the way to your success. We'll draw the path from the first encounter with your business to becoming one of your biggest champions.
Freeing Your Time for Brilliance: Your brilliance lies in your products and services, not in exhausting marketing tasks. Let us handle the heavy lifting, so you can focus on what you do best.
This is your moment to thrive, and I'm here to make it happen. Let's embark on this transformational journey together. Click the button now to schedule your first call and ignite your business success.
Create more. Sell more. Hustle less.
Ready to break free from business stress?
Running a business — any business — is challenging.
Running your successful business is at a whole new level. You are juggling profit margins, expenses, employees, inventory — it’s non-stop!
Amidst the intensity, do you ever wonder where your passion went? Remember those dreams that sparked your journey as an entrepreneur? When do you find time to do the things you love, the things that made you decide to be an entrepreneur in the first place?
Imagine if you could reclaim your time and skyrocket your sales.
Enter the solution: A professional conversion copywriter who gets YOU and your business. I specialize in empowering woman-owned and LGBTQ-owned businesses like yours.
Through strategic website copy, email campaigns, and launches, I'll supercharge your lead generation, turn prospects into loyal customers, grow your revenue, and – most importantly – give you back precious time.
It's time to create more, sell more, and hustle less. Are you ready? Let's make it happen!
Discover what to expect during our first calls…
Happy Partners
-
![]()
Amy Strader
“Elizabeth cuts to the chase, tells you not what you want to hear, but rather what you need to hear.”
-
![]()
Hilary Discotto
“I found Elizabeth to be an insightful and forward thinking partner in management. Furthermore, Elizabeth communicates with empathy and compassion for her fellow human beings.”
-
![]()
Jerry Herships
“Elizabeth speaks with passion and heart. She cares about the message AND how it’s delivered.”
-
![]()
Bích-Thy Nguyễn
“I have known Elizabeth for about 10 years and am honored that we are colleagues. Elizabeth is a deep listener, taking time to understand the needs of an individual or organization. In helping seek solutions, Elizabeth thinks outside the box, is creative and a critical thinker, having the capacity to look at things from different perspectives for the best possible outcome.”
-
![Headshot of Carrie Martin-Haley, founder of Summit Sustainable Goods]()
Carrie Martin-Haley
Burg Media Co helped me level up my email marketing for my small business through a collaborative partnership that took the process step-by-step and helped me use my own branding language to reach new customers.
When you decided to start your own business, was it to write web pages and email blasts to customers?
Get back to what you love by hiring a professional copywriter.
Your job is to understand your products and services. Your job is to understand your customers’ needs and wants. The fact is it’s not your job to dig through all of the voice of customer data.
Focus on your strengths and save time by hiring a professional conversion copywriter.
Even if big box companies dominate peoples’ minds, you’ve crafted a particular vibe for your brand and business. How do you share it all to attract your ideal customers online?
Speak directly to your ideal customers by knowing their pain points and how your product is the best solution by hiring a professional conversion copywriter.
“Transform your website into an online sales person that drives sales and grows your customer base with strategic copywriting.”
— Elizabeth M Burg
Portfolio Pieces
A Welcome Email Sequence cultivates a relationship between your business and a new lead. Utilize them to onboard the lead. Help them know how to find what you have to sell them.
Product descriptions allow potential customers to imagine your product being the solution to their problems — their wants and needs.
Current statistics report a return on investment (ROI) for emails to be $36 for every $1 spent! Direct email campaigns are an excellent way to increase sales or donations.
“Hiring a conversion copywriter expands your potential for success.
First, you can focus on your products and services.
Second, I’ll do the research to know your customers and their needs.
Finally, let an expert (me!), set your website and email up for even more success.”
—Elizabeth M Burg
Services
You already know a digital conversion specialist could help your business. But, what’s in it for you when we join forces?
Expect top-notch support and services throughout my three-stage process:
High quality services and support throughout my three-stage process:
Research & Insight: We start by diving deep into your target audience's psyche, empathizing with their needs, pain points, and motivations. Through robust market research and finely-crafted customer personas, we understand your audience inside-out. This forms the bedrock for data-driven optimization throughout.
Content Creation: Empowered by these insights, we craft compelling, attention-grabbing copy. From captivating headlines to persuasive body content and irresistible calls-to-action, every word is carefully designed to resonate with your unique audience, addressing their concerns and hesitations, and presenting your offering as the ultimate solution.
Analytics & Optimization: Our journey extends beyond content creation. We embrace continuous optimization through methods like A/B testing, meticulous data analysis, and data-driven fine-tuning. This perpetual refinement ensures your digital presence consistently maximizes conversions, delivering the desired KPIs for your business.
Above all, you'll experience professionalism, punctuality, and high-converting copy that propels your business to new heights.
Webpages
Website pages can be written to motivate your visitors to become customers by signing up for your email list, making purchases online, and driving traffic to your physical business. Use each webpage as your 24-hour salesperson. Build trust with your leads and convert to customers.
Landing + Sales Pages
Well-crafted landing pages and sales pages are designed to sell your products and services today. Your meticulously worded landing pages and sales pages will have customers acting now. If someone is already on your website, take the next step to move them from shopper to customer, and then…to a repeat customer.
Launch Package
You’ve worked hard to craft your launch. Now, have sales coming in on Day One. Invest in a sales funnel created to cultivate interest, identify high potential leads, and convert to customers as soon as your product and service are available.
Email Sequences
Well-crafted emails will build a personal relationship with your customer base, allowing them to see the value of your business and your products and services. Email sequences are quality marketing approaches to new product launches, events, and more.
Email Optimization
Already have an email sequence? Feeling confident in it even though you want it to convert even better? There’s no reason to start from scratch. Get your current email sequence optimized - this includes an audit of the sequence, each email, and the necessary revisions to create a seamless and compelling journey that nurtures leads, builds trust, and drives recipients to convert.
Product Descriptions
Product descriptions may be what stands between a person considering your business and deciding if your business is the one they want to support. Accurate and creative product descriptions are often just what a person needs to decide to buy your product today.
Additional Services & Rate Scenarios
If you do not see the service you are looking for listed above, please contact me for a consultation. These are the most popular services I offer, but this list is not comprehensive. Your current copy can be audited, optimized, and revised. And, businesses like yours launch new products and services every day. Let’s set you apart from the competition!
In addition to the individual services offered, please ask about bundles, retainers, and even conversion coaching for the best deals and thorough marketing strategy for your business.
“I am in this to help female and queer entrepreneurs meet — and then exceed! — their business goals.”
Experience the Difference: Your Dedicated Conversion Specialist
From the heart of Wisconsin to the vibrant Chicago region, I journeyed to pursue my passion. With a Bachelor's Degree in Marketing and Writing, I honed my expertise to craft captivating digital content that inspires action.
Now settled in beautiful Colorado with my wife, kids, dogs, and my pet snail, Danger, I embrace my identity as a woman business owner and proudly identify as queer. "Write what you know" is more than just a saying for me – it's the guiding principle behind my work.
As a Copyhackers-trained Digital Conversion Specialist, I'm driven by my commitment to creativity, community, and elevating businesses like yours. If you're a fellow female or LGBTQ entrepreneur, I'm eager to partner with you, leveraging my skills and experience to take your business to new heights.
My mission? To expand women-owned and queer-owned businesses by growing email lists, cultivating a loyal customer base, and driving sales of premium products and services
Ready to unleash your business's true potential? Let's connect and embark on a transformative journey together. I can't wait to witness your continued success firsthand.